Enterprising companies cannot afford to ignore the clear value that comes as a result of the range of perspectives and varied ideas that a diverse group of employees bring to the table.
Especially in engineering, in which your workforce is often solving for problems that may affect groups of individuals in different ways depending on the circumstances of their lives, a wide range of personal experience and perspective is essential for a truly well-rounded solution.
Do you remember HP’s embarrassing realization in 2009 that its webcams with face-tracking technology, which it posited as a benefit for companies worldwide, simply did not acknowledge anyone with a dark skin tone? HP, in attempting to solve for a problem (people who use webcams professionally who needed it to track them as they moved), inadvertently created a public relations nightmare for themselves.
As recently as this past year, driverless cars struggle to recognize pedestrians with darker skin tones. Without enough diversity in engineering, companies lack a range of important insights, forcing them to make costly redesigns after a product has been released, or even lose out on potential profits entirely.
A study conducted by McKinsey in 2007 found that businesses with a higher-than-average number of female executives tended to perform better financially, and also noted that companies with large numbers of women on staff also ranked higher for overall job satisfaction.
This conclusion is unsurprising for anyone who has spent time in a diverse workplace.
A greater range of perspectives and life experiences will bring an increase in the likelihood of a company culture that welcomes growth and change. A growth mindset and willingness to value out-of-the-box thinking and new ideas is essential for financial success.
As a WEBNC-certified Woman-Owned Company, Perceptive Recruiting understands the value of diversity when it comes to engineering.
We leverage decades of experience and expertise in staffing and recruitment to assist our clients in solving their workforce challenges while embracing the unique value of a diverse workplace.